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The harsh truth of encrypted infrastructure and mergers and acquisitions: paid enterprise pilots are a dead end, mergers and acquisitions are the way out

Bitcoin.com published an article stating that the model of Web3 startups conducting corporate pilots by paying traditional financial institutions "is a dead end," with 95% of pilot projects failing to reach production environments. Web2 companies only want the idle venture capital and revenue sharing from startups, rather than their open-source innovations. The article argues that true defensiveness comes from a "structural moat"—compliance licenses, deep network liquidity, or distribution lock-ins that Web2 engineering teams cannot replicate.The article cites recent cases: Stripe was acquired for $1.1 billion after proving an annual cross-border transaction volume of $5 billion with Bridge, and Robinhood acquired Bitstamp for $200 million to gain 50 global regulatory licenses and institutional liquidity, rather than maintaining long-term vendor relationships. The article predicts that the next round of B2C expansion will present an 80/20 pattern: 80% of retail liquidity will be controlled by 3 to 5 Web2/fintech giants such as Visa, Stripe, Robinhood, PayPal, and BlackRock, providing compliance and fiat entry; 20% will be an unlicensed DeFi sandbox for validating initial product-market fit. The growth path for startups should be to first validate PMF in the DeFi sandbox, then integrate or sell to the few Web2 gateways controlling the 80% distribution layer. The article believes that the current protocol cancellations and wave of startup closures are part of a "necessary market cleanup."

Mastercard and Borderless launch a pilot project to test a stablecoin cross-border payment verification system

According to Cointelegraph, payment giant Mastercard has announced a pilot project with the stablecoin infrastructure network Borderless to explore the use of the Mastercard Crypto Credential standard framework to provide more reliable identity verification and compliance support for cross-border stablecoin payments.Both parties stated that the pilot will test how to provide "trust signals" that can be used for approval, compliance review, and risk management for transaction participants through a standardized certification mechanism, reducing compliance friction in cross-border stablecoin payments.The Mastercard Crypto Credential framework provides identity confirmation and credibility assurance for blockchain transactions through unified standards and verification mechanisms. Kevin Lehtiniitty, co-founder and CEO of Borderless, stated that compliance has always been a major barrier to the scalable development of stablecoin payments, and Mastercard is attempting to apply the compliance trust model from traditional finance to the digital asset payment space. He pointed out that the Mastercard Crypto Credential will serve as a governance and verification layer in this pilot, but Mastercard will not directly handle or settle funds. This collaboration is the latest move in Mastercard's ongoing strategy in the stablecoin space.Previously, Mastercard had just completed the acquisition of stablecoin infrastructure company BVNK for approximately $1.8 billion, further strengthening its infrastructure layout in the digital asset payment field. In June of this year, Mastercard also announced plans to expand its settlement capabilities to support round-the-clock card payment settlements using stablecoins, including USDC issued by Circle, PYUSD, USDG, USDP issued by Paxos, and RLUSD issued by Ripple.The market believes that as stablecoins gradually enter cross-border payment scenarios, identity authentication, compliance verification, and risk control infrastructure will become important factors driving institutional adoption.
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